Sequential Posters

Problem

Scene

When creating a series, it’s important to create a theme that feels unified and translates well across multiple canvases. The first step in learning this lesson was creating a series of educational posters that depict the history of a technological breakthrough. The innovation of my choosing was clockwork.

Objective

Research the evolution of clockwork and create assets to quickly educate readers of the highlighted innovation in an easily digestible fashion. The requirements were, to create 518’x11’ posters that establish a timeline and highlight the importance of the innovation and its corresponding inventor.

Process

Research

Upon my research, I decided to dedicate each poster to an innovator from each respective century, creating a system of informational posters that, together, create a timeline.

Inspiration

I drew inspirations from dark and moody double-exposure imagery that worked well to translate the antiquity of my topic. I also felt the double-exposure would work well to highlight both the innovator and the innovation at once.

Refining

Final Product

Take-away

After creating the main visuals and copy, I created depth by overlaying a texture, relevant to the respective inventor. Furthermore, I unified the posters by adding matching borders and type.

This was my first instance of creating a series, which was a great stepping stone for my future projects where I needed to create a system of different canvas sizes that felt unified. Throughout this project, I only knew to create unity through matching colors. However, I found that the treatment I gave each image, such as masking, opacity, and depth, created a stronger sense of continuity than the color palette.

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